Jimmy John’s Executive Talks Rewards Program, Customers, Loyalty and More: Part II

  • January 17 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is Part II of Loyalty360’s conversation with John Shea, CMO for Jimmy John’s. Part I can be read here.Can you define customer loyalty? At Jimmy John's, we look at it from the customer's point of view. We're looking at...Read More

Bank of America Executive Shares Insights on Rewards Strategy: Part One

  • January 15 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Loyalty360 recently spoke with David Tyrie, Head of Advanced Solutions and Digital Banking for Bank of America, to learn how Bank of America has been able to build and evolve a unique rewards program with 6 million members and 99 percent retention...Read More

Bank of America’s Relationship-Based Loyalty Transformation

  • January 13 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

In a rapidly evolving industry, banks are using loyalty programs to establish long-term relationships with customers and to adapt to disruption from fintech companies. One financial institution, Bank of America, has made the investment in people...Read More

Jimmy John’s Executive Talks Rewards Program, Customers, Loyalty and More

  • January 10 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Jimmy John’s, which has 2,800 locations across 43 states, recently entered the rewards program arena with Freaky Fast Rewards®. To learn more about the program, the brand, customer loyalty, customer experience and much more, Loyalty360...Read More

Freaky Fast Start for Jimmy John’s Rewards Program

  • January 08 2020
  • Resource: In-Depth Exclusive
  • MARK JOHNSON | LOYALTY360

Jimmy John’s, which has 2,800 quick-serve sandwich stores across 43 states, has entered the rewards arena with Freaky Fast Rewards® – and the program has seen freaky fast success.   ...Read More

Karisma Hotels Partners with Jebbit To Provide a Holistic Customer View

  • January 06 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The all-inclusive resort space is as competitive as any, and differentiation is a must. For years, Karisma Hotels & Resorts has successfully differentiated itself through strategic partnerships with popular and beloved brands ...Read More

Karisma Hotels and Jebbit Partner to Transform the Customer Experience: Part Two

  • December 30 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

 This is the second installment of our QA with Elizabeth Fettes, Vice President of Marketing and Brand Strategy for Premier Worldwide Marketing, the worldwide representatives for Karisma Hotels & Resorts, and Pam Erlichman, Chief...Read More

Karisma Hotels and Jebbit Partner to Transform the Customer Experience: Part One

  • December 23 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Karisma Hotels & Resorts has successfully achieved brand unity across its numerous and thematically varied locations by cultivating a loyal customer base. The brand’s success in building strong and long-lasting customer loyalty was...Read More

Fannie Mae Executive Discusses B2B Finance: Part Two

  • December 20 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of our QA with Cindy McKissock, Vice President and Head of Enterprise Design for Fannie Mae. You can read the first part here.   What does the brand’s culture mean to your customer experience and...Read More

Fannie Mae Executive Discusses B2B Finance: Part One

  • December 18 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Following the 2019 Customer Expo, Loyalty360 reached out to awards finalists to gather the thought leadership that was on display at the conference. Most recently, Loyalty360 spoke with Cindy McKissock, Vice President and Head of Enterprise Design...Read More

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