Experiential Rewards and Member Exclusivity Delights P.F. Chang’s Loyalty Program Members

  • May 01 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

P.F. Chang’s takes great care to win the customer loyalty of both casual diners and food aficionados alike. Since opening its doors in 1993, the brand’s mission to provide an authentically array of Chinese dishes has become a...Read More

Talking Customer Loyalty with Kimberly Turman, Pie Five Pizza Co.

  • April 30 2016
  • Resource: In-Depth Exclusive
  • Jim Tierney, Loyalty360

Officials at Pie Five Pizza Co. wanted to transform its loyalty program in 2013, moving from a paper-based rewards program to a data-driven solution. Since those changes were made, the loyalty program’s membership has jumped to about 660...Read More

Fidelity Invests in the Culture of Customer Loyalty

  • April 29 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Making a strong investment in customer experience is one of the most valuable things a brand can do today. In an era of technological and digital disruption, and an increasingly crowded and competitive landscape, brands and marketers are realizing...Read More

ThankYou Rewards is A Pillar of Citi’s Customer Loyalty Strategy

  • April 28 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Customer loyalty means more than simply offering a few points in exchange for spending a few dollars. Customer loyalty runs much deeper. It’s about establishing meaningful relationships with customers. It’s about enriching those...Read More

Auntie Anne’s “Threefold Philosophy” Creates Enduring Customer Engagement

  • April 27 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

For almost 30 years, Auntie Anne’s has been the nation’s leading purveyor of pretzels, dips and various snacks. The brand continues to bare the namesake of its founder, Anne Beiler, who first starting selling her goods at a local...Read More

Caribou Coffee Brews a Customer Experience Infused with Surprise and Delight

  • April 26 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

People take their coffee seriously. For many, the first cup of hot coffee is more than just an eye-opening experience. It is part of a daily ritually that can refresh, relieve and relax the body. As an aromatic experience, coffee can activate the...Read More

Innovative Customer Engagement Keeps Columbus Dispatch Loyalty Strong

  • April 25 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

The Columbus Dispatch is not one to shy away from innovation. As the most trusted source of news and information in Central Ohio, this is a brand that has established generations of customer loyalty. But it also understands the need to evolve...Read More

RedPoint Global Tackles Omni-channel Communication with Advanced CRM Programs

  • April 24 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

In today’s metric-driven marketing landscape, a company is nothing without its data. Just as important as gathering this data, however, is partnering with the right data management provider to compile this mountain of information in a way...Read More

A Community-Centric and Technologically Savvy Customer Experience Defines Lincoln Savings Bank

  • April 24 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

For many forward-looking marketers, effective customer engagement means creating a customer-centric culture that puts the brand at the heart of local communities. Too often today, consumers are beginning to feel disassociated and disconnected from...Read More

Dunkin’ Donuts Adapts to Modern Customer Experiences

  • April 22 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Dunkin' Donuts uses big data and advanced customer engagement techniques to bring a 1:1 experience to millions of loyal followers every single day. In this respect, Dunkin Donuts is helping to set a new customer experience standard by...Read More

Displaying results 831-840 (of 921)
 |<  <  80 - 81 - 82 - 83 - 84 - 85 - 86 - 87 - 88 - 89  >  >| 
ad
ad

THE LOYALTY PULSE SURVEY

VIEW ALL
Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?