Volkswagen Accelerates Ahead of the Customer Experience Curve

  • May 16 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Volkswagen is a brand that has its roots in German engineering excellence, and it has produced a product that is so beloved it has since spread across almost every corner of the world. This enduring legacy has seen the brand grow into the second...Read More

How Ryder Drives an Exceptional Customer Experience

  • May 15 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

There's a very good reason why Ryder builds customer relationships that last, and it has to do with the high level of both employee and customer engagement that the brand takes great care to provide. As a leading trucking company that mostly...Read More

Children’s Hospitals and Clinics of Minnesota Brings Meaningful and Relevant Customer Engagement to the Healthcare Industry

  • May 14 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

When it comes to building relationships, it is hard to think of any industry that is more intimate than healthcare. It regularly deals with life and death situations, and it gets directly involved in the lives of families during some of the most...Read More

Simplicity the Key to Dell’s Loyalty Program

  • May 13 2016
  • Resource: In-Depth Exclusive
  • P.F Wilson, Loyalty360

In developing the Dell Advantage loyalty program, the Texas-based computer technology giant faced many questions. “We are in a unique situation because our purchase cycle is not as frequent as some of the other retailers that are out there...Read More

SCENE Embraces a Modern Movie Experience with an Updated Loyalty Program

  • May 10 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Canadians have had a long-standing love affair with going to the movies, and this forms the very foundation of one of the most popular and enduring loyalty programs in existence. Since 2007, SCENE has delighted Canadians by enabling them to earn...Read More

Safelite Brand Loyalty is “People Powered” and “Customer Driven”

  • May 09 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Safelite AutoGlass is one of the largest auto glass specialists in the nation. Since being founded in 1947, it has grown to serve more than 5.4 million customers annually, and it has become the leading brand for conducting an array of auto glass...Read More

Lowes Foods’ Experiential and Immersive Brand Culture Builds Community and Customer Loyalty

  • May 09 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

There are few businesses as competitive as the grocery industry. Just look around, and even the most casual consumer will notice a myriad of grocery stores on almost every corner and within every shopping center. To compound this problem...Read More

WomenHeart Champions the Brand Loyalty of Survivors, Supporters and Partners

  • May 07 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

It is absolutely critical for brands to know and understand the audience they are seeking to engage. For some brands, this means acquiring the ability to target a specific consumer segment with relevant and meaningful services. For other...Read More

For the New York Racing Association, a Day at the Races Means a Personalized Customer Experience

  • May 06 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

The New York Racing Association serves as one of the premiere horseracing organizations in the world. Throughout its three properties - which include Aqueduct Racetrack for thoroughbred aficionados, the family friendly Belmont Park in Long Island,...Read More

Brand Loyalty is Top of Mind for the Atlanta Hawks

  • May 05 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

For the Atlanta Hawks, brand loyalty goes deeper than simply incentivizing interactions with the team. “Our primary goal is a passionate fan base that believes in the team and feel secure enough with what we’re doing as a team that...Read More

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