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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
After its founding in 1962, Walmart experienced a meteoric rise. The brand was incorporated by 1969 and publicly traded by 1972. Come 1990, Walmart became, by revenue, the largest retailer in the United States. Now, the brand...Read More
This is the second installment of our QA with Stacey Renfro, Executive Vice President and Chief Customer and Digital Experience Officer for The Vitamin Shoppe. You can read the first part here.
Do you think The Vitamin Shoppe has an...Read More
Health and wellness is a growing category, and the space is constantly becoming more crowded. Faced with increased competition from e-commerce, health and wellness brands that focus on brick-and-mortar depend on long-term customer loyalty to...Read More
This is the second installment of our QA with Adam Pierno, Associate Vice President of Marketing Strategy for Arizona State University. You can read the first part here. What does emotional loyalty mean to you and to...Read More
This is the second installment of our QA with Julie Tutkovics, CMO & CCO for Huntington Bank. You can read the first part here. In our brand community, we’re seeing an increase in brands looking across verticals in their...Read More
The 2019 Customer Expo is drawing near, and we’re beginning to hear from some of the event’s scheduled speakers. At Loyalty360, we’re often told that one of the best parts of these conferences is having the opportunity to...Read More
In the past decade, the financial industry has undergone drastic changes. The 2008 financial crisis changed the way consumers view banks. Fintech disrupters have appeared and gained popularity with many consumers. For some consumers...Read More
This is the second installment of our QA with Jana Beiswenger, Vice President of Strategy for Le Tote. You can read the first part here. What does customer loyalty mean to Le Tote? The business metric we look at is share of...Read More
With Customer Expo 2019 on the horizon, Loyalty360 has been in conversation with brands, providers, and other leaders to get a preview of the myriad topics that will be explored at the conference. One extremely important speaker we...Read More
One of the most exciting trends in the loyalty space is the rise of subscription services, which first began with video streaming services. Now, the subscription model is disrupting fashion retail, as more consumers than ever are interested in...Read More