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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
If a business is to cultivate loyal clients, it must engage employees at all levels. The bigger the organization, the more challenging it is to get the whole team on board. One brand that has risen to the challenge is Sodexo North America, a...Read More
Tarte is a brand in the beauty space that specializes in eco-chic, cruelty-free cosmetics and hypoallergenic, vegan skincare. Notably, the brand appeals to Gen Z, millennial, and Gen X consumers, and so the brand has had to adopt a multi-channel...Read More
In preparation for Loyalty Expo 2019, Loyalty360 is speaking with thought leaders from a variety of industries to discuss customer loyalty, brand advocacy, emotional connections, and other topics. Recently, we talked with Karen Szarvas, Director...Read More
In preparation for the upcoming Loyalty Expo, which runs from May 20 to 22 in Charlotte, North Carolina, Loyalty360 is speaking with a range of thought leaders in the customer loyalty space. Recently, we discussed the importance of business...Read More
This is the second installment of our Q&A with Chris Giles, Chief Operating Officer for the Oakland Athletics. You can read part one here.
One topic of interest to Loyalty360 is customer conversion, in which first-time shoppers...Read More
As Loyalty360 has seen from discussions with its member representatives, employee engagement is linked to improved revenue growth, profit margins, and shareholder returns. It also tends to improve customer satisfaction and reduce absenteeism. For...Read More
Some brands have an innate purpose. For Tarte Cosmetics, the product and the purpose are one and the same. The company offers natural, environmentally friendly beauty and skincare products that are healthy for consumers. In recent years, Tarte has...Read More
The Oakland Athletics are taking an innovative approach to ticketing for the 2019 season. Instead of selling season tickets, the Athletics have implemented a membership program, “A’s Access.” For a monthly fee, members will get a...Read More
This is the second installment of our Q&A with Curt Garner, Chief Technology Officer for Chipotle. You can read Part I here.
How did you go about developing your program?
In a word, thoughtfully. It’s one of those things...Read More