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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Perhaps it’s a bit ironic that Laston Charriez describes his customers as “starved.” After all, he’s the Chief Marketing Officer for Pilgrim’s, the world’s second-largest producer of fresh chicken. He can help...Read More
Pandora Radio is a music streaming and automated music recommendation internet radio service powered by the Music Genome Project. They claim to have the most comprehensive music analysis ever undertaken by giving listeners a personalized radio...Read More
One of the largest segments in the paid television industry isn’t new subscribers or binge watchers, but a group that has picked up the nickname “cord cutters.” They’re the dissatisfied, frustrated consumers who are...Read More
Welcome to What We’re Hearing, our Loyalty360 podcast in which we talk about customer experience and customer loyalty with some of the country’s best-known brands. Today we’re talking with Scott Keyes, founder of Scott’s...Read More
For a B2B company like Cavium, which manufactures semi-conductors and often doesn’t even know who its end users are, it’s hard to build loyalty. Most users, in fact, don’t even know or car whose semi-conductors are inside the...Read More
Credit card customers hate fees. In fact, they hate fees so much that research has shown that they even hate the word “fees.” Late fees. Foreign transaction fees. Processing fees. Each little fee is like getting stung, and excessive...Read More
Like the chairman of most businesses, Masayoshi Son has a business plan that provides the pivotal direction and vision to steer his company into the future. But the chairman of tech giant SoftBank isn’t satisfied with a three-year plan or...Read More
Sunglass Hut began as a small kiosk inside Dadeland Mall in Miami back in 1971, offering basic shades to protect people’s eyes from the bright Florida sunshine. Today, the retailer, which is part of the retail giant Luxottica, is the country...Read More
Anyone who’s an outdoor enthusiast is familiar with the name Orvis. The Vermont-based company is one of the world’s most recognizable brands for fly fishing, hunting, outdoor gear and clothing. Today we’re speaking with...Read More
The change began not as a torrent, but a trickle. For the past few years, CIBC, the Canadian Imperial Bank of Commerce, has undergone a transformation of sorts. Slowly it has moved to a business mode where the customer experience and...Read More
March 18,2024
March 11,2024
March 06,2024