Peet’s Coffee Revamps Loyalty Program from Ground Up

  • December 22 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Despite hailing from the Bay Area, Peet’s Coffee has grown to be a nationwide phenomenon, with over 200 company-operated locations in the U.S., not to mention the over 1,700 grocery stores that stock their products. Their longevity and...Read More

Q&A with John Sellers, Bank of America

  • December 21 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

John Sellers is Head of Rewards at Bank of America, the second largest banking institution in the United States, and the eight-largest in the world, with over 4,600 retail financial centers & approximately 16,200 ATMS in existence. Loyalty360...Read More

Q&A with Tommi Marsans, Verizon Business Group

  • December 20 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Tommi Marsans is a Marketing Technology Strategist at Verizon Business Group, a division within Verizon Communications, one of the world’s leading providers in technology, communications, and entertainment products and services that...Read More

Bank of America Aims for Luxury with Preferred Rewards Program

  • December 17 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Being the second largest financial institution in the United States and eighth largest globally would have many brands satisfied. However, Bank of America does not settle for satisfaction and instead looks for opportunities to grow and foster a...Read More

Verizon Looks to Technology to Push Loyalty Forward

  • December 16 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Verizon’s Tommi Marsans says she uses artificial intelligence and machine learning to have better interactions and more human conversations with their customers. While this is a seemingly contradictory statement, the Marketing Technology...Read More

Q&A with Jason Sprawka, Ford Motor Company

  • November 22 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Jason Sprawka is the Global Director of Customer Experience at Ford Motor Company, the best-selling automotive brand in North America with 3,100 dealers just in the United States. Loyalty360 CEO Mark Johnson spoke with Sprawka about Ford Reward...Read More

Ford Revs Up Their Engine To Loyalty Success

  • November 18 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

To Jason Sprawka, Global Director of Customer Experience at Ford Motor Company, Ford is more than a job – it’s in the family. “I'm actually a fourth generation Ford employee,” says Sprawka. “Our company is 118...Read More

Q&A with Lindsay McCann, New Seasons Market

  • November 10 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Lindsay McCann is the Director of Customer Loyalty and Marketing at New Seasons Market, a Portland-based grocer with 19 stores across the Pacific Northwest, with more stores opening soon. Loyalty360 CEO Mark Johnson spoke with McCann about New...Read More

Q&A with Ed Poppe & Jennifer Kretchmar, Build-A-Bear

  • November 09 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Jennifer Kretchmar and Ed Poppe are the Chief of Merchandise and Digital and Vice President of CRM, Loyalty, and Performance Marketing, respectively, of Build-A-Bear, a retailer that sells personalized teddy bears at over 500 workshops...Read More

New Seasons Market Brings New Approach to Customer Loyalty

  • November 08 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

For New Seasons Market, it is all about doing the right thing, both for themselves and the communities they serve. The Portland-based grocer with 19 stores across the Pacific Northwest was the world’s first B Corp certified grocer, making...Read More

Displaying results 61-70 (of 1180)
 |<  <  3 - 4 - 5 - 6 - 7 - 8 - 9 - 10 - 11 - 12  >  >|