The Opportunity in Le Tote’s Lord & Taylor Acquisition

  • October 23 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Back in 2012, friends and entrepreneurs Brett Northart and Rakesh Tondon noticed that both of their significant others were in the habit of getting together with friends and swapping clothes. At the time, Tondon’s wife was pregnant, so these...Read More

Busch Executive Discusses CSR Partnership

  • October 22 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Most representatives we speak with these days are saying that brands must establish emotional connections with their customers. To that end, brands are offering unique experiences, once-in-a-lifetime opportunities, and other exclusive perks. One...Read More

Raley’s VP Discusses the Impact of E-Commerce on Loyalty in Grocery Retail: Part Two

  • October 17 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of our QA with Mike Molitor, Vice President of E-Commerce & Loyalty for Raley’s. You can read the first part here.  Does Instacart share any information with you about shared wallets, where customers...Read More

Rural Lifestyle Brand and Financial Group Partner to Improve Customer Rewards

  • October 16 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The Tractor Supply Company and Citi Retail Services have announced new rewards for Neighbor’s Club members who use the Tractor Supply Personal Credit Card, including 5 percent back in rewards and special financing offers. Members using the...Read More

Raley’s VP Discusses the Impact of E-Commerce on Loyalty in Grocery Retail: Part One

  • October 15 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

A mere decade ago, there was only one grocery shopping experience in the United States. Shoppers went to the store, loaded a cart, and checked out with a cashier. Times have changed, however. Self-checkout has become massively popular, and e...Read More

Lenovo’s Carlo Savino Discusses New Loyalty Program

  • October 10 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The importance of loyalty programs in building customer engagement cannot be understated. We continue to see more and more brands use loyalty as a tool to build the necessary emotional connections to drive long term customer loyalty. Now, a...Read More

Raley’s Executive Discusses Changes in the Grocery Experience

  • October 09 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Grocery is undergoing monumental changes, and the in-store, grab-your-cart-and-load-it experience is now just one of many. Various delivery services, many powered by third-party entities, have become mainstream, and it looks like they’re...Read More

Fazoli’s CMO Discusses Third-Party Delivery, Personalization, and More: QA Part II

  • October 07 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of our QA with Jodie Conrad, Chief Marketing Officer for Fazoli’s. You can read the first part here.  Which provider runs your program?   Punchh. They work with a lot of brands in the industry, so...Read More

Fazoli’s CMO Discusses Third-Party Delivery, Personalization, and More

  • October 03 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The restaurant industry is undergoing rapid changes. Delivery is no longer just for pizza and Chinese cuisine, and consumers seem to be less interested in dining out than ever before. But the demand for personalized experiences has never been...Read More

Fazoli’s Executive Jodie Conrad Discusses Customer Experience and Personalization

  • October 01 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Cultivating long-term customer loyalty within the restaurant industry has always come with unique challenges, due to its competitive nature. Now, consumers have more choices than at any point in history—not just choices of restaurant, but...Read More

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