CONTENT GALLERY

Founded in 1962, Kampgrounds of America, Inc. (KOA) is the largest independently-owned campground system in the world. From its beginning, the brand has focused on collecting customer data and using that data to improve its customer experience...Read More

Most brides don’t plan on getting married more than once. So, when David’s Bridal decided to create a loyalty program, the brand had to look beyond the traditional reward program. Traditional rewards programs rely on members making...Read More

As we close in on Q2 in 2023, the overall market is starting to see which loyalty trends are having the most effect on consumers this year. These trends keep loyalty programs relevant and engaging for members. However, determining how and where to...Read More

By studying customer behavior, The Coffee Bean and Tea Leaf noticed the impact its baristas and brew crew had on building customer relationships and improving loyalty. Leveraging this insight, the brand is focusing their personalization efforts at...Read More

As a hardware and home improvement retailer, Lowe’s interacts with a wide range of customers, from professional contractors, to amateur DIYers, to kids learning how to use a hammer for the first time. In addition to the retailer’s well...Read More

The Coffee Bean and Tea Leaf built its customer engagement on habits. For many customers, the routine of a morning coffee on the way to work brought them into the café chain daily. This consistent interaction allowed The Coffee Bean and Tea Leaf...Read More

Fancy Feast and parent company Purina launched their Cuddle Collection to engage cat owners for Valentine’s Day, following a study they conducted on customer behavior. The study found that many cat owners would rather spend Valentine’s...Read More

Stacey Pool is the Chief Marketing Officer for Noodles & Company, a restaurant chain dedicated to serving Uncommon Goodness at over 450 locations in 26 states. The fast-casual restaurant brand offers American and international-inspired noodle...Read More

Jason Scoggins is the Senior Director of Loyalty & CRM at Chipotle Mexican Grill. Founded in 1993, the fast-casual restaurant brand is dedicated to serving real food from local and organic sources. Beyond just real food, Chipotle uses the...Read More

Noodles & Company has served Uncommon Goodness to diners across the U.S since 1995. To the brand, Uncommon Goodness is part of its mission to inspire and nourish every team member, guest, and community it serves. The concept evolved as...Read More