Raley’s VP Discusses the Impact of E-Commerce on Loyalty in Grocery Retail: Part One

  • October 15 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

A mere decade ago, there was only one grocery shopping experience in the United States. Shoppers went to the store, loaded a cart, and checked out with a cashier. Times have changed, however. Self-checkout has become massively popular, and e...Read More

Lenovo’s Carlo Savino Discusses New Loyalty Program

  • October 10 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The importance of loyalty programs in building customer engagement cannot be understated. We continue to see more and more brands use loyalty as a tool to build the necessary emotional connections to drive long term customer loyalty. Now, a...Read More

Raley’s Executive Discusses Changes in the Grocery Experience

  • October 09 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Grocery is undergoing monumental changes, and the in-store, grab-your-cart-and-load-it experience is now just one of many. Various delivery services, many powered by third-party entities, have become mainstream, and it looks like they’re...Read More

Fazoli’s CMO Discusses Third-Party Delivery, Personalization, and More: QA Part II

  • October 07 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of our QA with Jodie Conrad, Chief Marketing Officer for Fazoli’s. You can read the first part here.  Which provider runs your program?   Punchh. They work with a lot of brands in the industry, so...Read More

Fazoli’s CMO Discusses Third-Party Delivery, Personalization, and More

  • October 03 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

The restaurant industry is undergoing rapid changes. Delivery is no longer just for pizza and Chinese cuisine, and consumers seem to be less interested in dining out than ever before. But the demand for personalized experiences has never been...Read More

Fazoli’s Executive Jodie Conrad Discusses Customer Experience and Personalization

  • October 01 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Cultivating long-term customer loyalty within the restaurant industry has always come with unique challenges, due to its competitive nature. Now, consumers have more choices than at any point in history—not just choices of restaurant, but...Read More

The GIANT Loyalty Enhancement

  • September 17 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

In the 2019 Loyalty Landscape Report, 60 percent of brand representatives responded that they planned on making enhancements to their companies’ programs in the next year. This tells us that marketers see a great need to evolve to meet...Read More

GIANT Food Stores CMO Discusses Refreshed Loyalty Program: Part Two

  • September 13 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of our Q&A with Matt Simon, Vice President and Chief Marketing Officer for GIANT Food Stores. You can read the first part here.  How is your relationship with CPGs?   Without our CPG partners, we...Read More

GIANT Food Stores CMO Discusses Refreshed Loyalty Program: Part One 

  • September 11 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

In the 2019 Loyalty Landscape, we saw that nearly all brands will be updating their loyalty programs in the next year. Some of these updates are new offerings and enhancements and some are outright relaunches. In either case...Read More

Foot Locker Executive Discusses Latest Customer Experience Campaign

  • September 06 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Partnerships are on the rise in the customer loyalty space. We’ve seen lots of companies join forces to improve the customer experience and to enhance loyalty. One recent partnership, between Foot Locker and Nike, has caught Loyalty360&rsquo...Read More

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