Q&A With John Sellers, Rewards Executive, Bank of America

  • December 23 2020
  • Resource: In-Depth Exclusive

 Since Bank of America launched its Preferred Rewards program in 2014, it has seen record levels of client satisfaction and growth. Bank of America Rewards executive, John Sellers, says the program now has more than 7.9 million members who...Read More

Sodexo Builds on Brand Promise Through Employee Engagement | Q&A With Sodexo North America, Part I

  • December 22 2020
  • Resource: In-Depth Exclusive

 Sodexo North America employs 160,000 people at 13,000 sites in all 50 of the United States and Canada, providing facilities management and food services to schools, universities, hospitals, senior living communities, venues, and other vital...Read More

Preferred Rewards Delivers Big Numbers for Bank of America

  • December 21 2020
  • Resource: In-Depth Exclusive

When it comes to reward programs in the financial sector, big   numbers play a big role in driving client satisfactio and  deepening client relationships. Since launching its industry-leading, no-fee Preferred Rewards program...Read More

Sodexo Uses Employment Engagement to Highlight the ‘How’

  • December 18 2020
  • Resource: In-Depth Exclusive

 Don’t bother asking the folks at Sodexo North America ‘what’ they do; that is not as important as telling you about ‘how’ they do it.The company — which employs 160,000 people at 13,000 sites in all 50 of...Read More

Q&A With Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, Part II

  • December 17 2020
  • Resource: In-Depth Exclusive

   Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39...Read More

Q&A With Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, Part I

  • December 15 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

   Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39...Read More

Q&A with GPM Investments Arie Kotler and Michael Bloom

  • December 14 2020
  • Resource: In-Depth Exclusive

  Chances are you’ve probably driven past a convenience store owned by GPM Investments, the 7th largest convenience store chain in the country based in Richmond, VA. Nationally, GPM has 1,350 company-operated stores and 1,580 dealer...Read More

Painting With a Twist Builds Emotional Connections Through Shared Experiences

  • December 11 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

    As the Chief Marketing Officer for Twist Brands, Katherine LeBlanc knows full well the importance of supporting the companies’ franchisees as they battle through what seems to be the ever-changing habits of its customers...Read More

Q&A with GPM Investments Arie Kotler and Michael Bloom

  • December 10 2020
  • Resource: In-Depth Exclusive

 Chances are you’ve probably driven past a convenience store owned by GPM Investments, the 7th largest convenience store chain in the country based in Richmond, VA. Nationally, GPM has 1,350 company-operated stores and 1,580 dealer...Read More

GPM Grows Convenience Stores Loyalty Through M&A

  • December 08 2020
  • Resource: In-Depth Exclusive

 For Arie Kotler and Michael Bloom, customer loyalty comes in all shapes and sizes, and it certainly runs both ways. As the chief executive officer and the executive vice president of merchandising and marketing, respectfully, for GPM...Read More

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