For Price Chopper and Market 32, Charity Giving Grows Loyalty Programs

  • July 07 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Like many executives who lead loyalty and rewards programs, Glen Bradley is thrilled to have customers of Price Chopper Supermarkets and Market 32 sign up for their engagement programs. But for Bradley — the Group Vice President of...Read More

Q&A with Nikki Rasmussen, Fuzzy's Taco Shop

  • July 01 2021
  • Resource: In-Depth Exclusive

Nikki Rasmussen is Director of Digital Marketing for Fuzzy’s Taco Shop, which has nearly 150 locations across the country. Mark Johnson, CEO of Loyalty360, had the chance to talk with Rasmussen about Fuzzy’s Taco Shop and their...Read More

Q&A with John Shea, White Claw Hard Seltzer

  • June 30 2021
  • Resource: In-Depth Exclusive

John Shea is the Chief Marketing Officer at White Claw Hard Seltzer, the nation's leading hard seltzer known for pure, crisp refreshment. Crafted using a proprietary BrewPure process, White Claw is gluten-free with 100 calories and five...Read More

Fuzzy’s Taco Shop Uses Strong Fan Base to Grow Rewards Program

  • June 29 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

When Nikki Rasmussen looks at her annual advertising and marketing budget each year, the Director of Digital Marketing for Fuzzy’s Taco Shop knows the most productive efforts aren’t in the spreadsheet. “I like to say, the best...Read More

Q&A with Stuart Foster, Hagerty

  • June 23 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Stuart Foster is the President of Automotive and Affinity of Hagerty, an automotive enthusiast brand offering integrated membership products and programs. Based in Traverse City, Michigan, the company has over 1,600 employees in the U.S., Canada...Read More

Hagerty Drives Memberships with Loyal Auto Enthusiasts

  • June 21 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Imagine having 275 interactions with your automobile insurer each year. For many, that would be a tad too much, but for members of Hagerty Drivers Club, it feels just about right. Hagerty is an automotive enthusiast brand offering integrated...Read More

Q&A with Jimmy Budnik, Overstock

  • June 16 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Jimmy Budnik is Vice President of CRM for Overstock, which took home two awards at the 2020 Loyalty360 awards. They received a Gold in the Employee Engagement and Impact category and a Silver in the Technology and Trends category. Loyalty360 CEO...Read More

Overstock Listens to Way Customers Speak to Spur Growth

  • June 14 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Ask anyone at Overstock to describe a loyal customer, and you will a different answer from just about anyone you meet. “There are debates in our building about what the word means on any given day,” says Jimmy Budnik, the Vice...Read More

Q&A with Gabriel Trujillo, Sally Beauty

  • June 11 2021
  • Resource: In-Depth Exclusive

Gabriel Trujillo is Vice President of Customer Marketing at Sally Beauty, which sells and distributes professional beauty supplies globally through its Sally Beauty Supply and Beauty Systems Group businesses. The company operates approximately 5...Read More

Q&A with Katie Petru and Mike Templeton, Casey’s

  • June 09 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Katie Petru is the Director of Communications and Community, and Mike Templeton is the Director of Loyalty and Digital Marketing at Casey’s, which has more than 2,300 convenience stores in the Midwestern and Southern United States...Read More

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