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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
This is the second installment of our conversation with Jersey Mike’s CMO, Rich Hope. You can read the first part here. To listen to the Part 2 podcast, click here.
How are you looking at personalization?
We collect a...Read More
Social media platforms offer a lot of promise for brands trying to improve customer loyalty. Because these platforms enable people to interact with one another in a friendly atmosphere, brands can use these channels for promotional purposes. The...Read More
Differentiation is extremely important in the current marketing environment. Because of technological innovations such as mobile applications, consumers have access to a massive database of information at all times. They can find the best...Read More
Managing a franchised restaurant brand is no small task. You have to keep a consistency of brand and a consistency in culture across many locations owned by different people. Keeping the franchisees, the employees, and the consumers engaged is a...Read More
This is the second installment of our talk with Steve Druckman, President of the Midwest Gourmet Food Group at 1-800-FLOWERS.COM, Inc.. For Part I, click here.
How do you decide what works and what doesn’t work in regard to...Read More
Since the advent of the digital revolution, companies and industries have continued to change at an unprecedented rate. Things most industries took for granted, such as a tangible product, have rapidly become a thing of the past.
With Valentine’s Day being one of the biggest business days for retailers around the world, many companies have come to implement strategies to maximize profit. While some businesses may be more relevant than others, almost every company in...Read More
This is the second installment of our interview with Adam Miller, CEO of Joseph Beth Bookstores. For Part I, click here.
How do you think your customers are changing? Or how are customers in retail changing in general?
This is the second installment of our conversation with Scott Scherer, Chief Information Officer of Jersey Mike’s Subs. You can read Part I here.
How did the partnership with UberEATS come about and how has it benefited Jersey Mikes?
This is the second installment of Loyalty360’s interview with Eliot Hamlisch, Senior Vice President of Global Loyalty and Partnerships at Wyndham Hotels & Resorts. You can read Part I here.
Are these new redemption options...Read More