Charleys Philly Steaks & BIBIBOP Asian Grill Want to Make Customers Feel Special

  • October 28 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

  Any brand launching a new loyalty platform or mobile app soon realizes they are about to be hit with an avalanche of new customer data pouring in. What they do with that data is possibly the key to the success of the brand’s new...Read More

Q&A with Krystal Zell, Vice President of Customer Marketing and Operations at The Home Depot, Part 2

  • October 26 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 Mark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program. Pro Xtra...Read More

Q&A With Kim Klenk, Growth Marketing Director for Branch Insurance, PT. 2

  • October 23 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 Branch Insurance started in 2017 and has grown to over 1,000 customers since. The company offers customers a firm price for bundled home and auto insurance within seconds, using just a customer’s name and address. So, instead of...Read More

Q&A with Krystal Zell, Vice President of Customer Marketing and Operations at The Home Depot, Part 1

  • October 22 2020
  • Resource: In-Depth Exclusive
  • Tim Pennington, Loyalty360

 Mark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program. Pro Xtra...Read More

Q&A With Kim Klenk, Growth Marketing Director for Branch Insurance

  • October 21 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 Branch Insurance started in 2017 and has grown to over 1,000 customers since. The company offers customers a firm price for bundled home and auto insurance within seconds, using just a customer’s name and address. So, instead of...Read More

The Home Depot Works to Help Pro Customers Just as Much as DIYers

  • October 20 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 If you walk down the aisle of a typical Home Depot store, you will probably cross paths with two types of customers: the do-it-yourselfers who might be working on a weekend project, and the professional contractor who might be remodeling a...Read More

Branch Insurance Hopes To Grow With Focus on Simplicity

  • October 19 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Most consumer’s interaction with their insurance company usually comes at a very bad time: an illness, an auto accident, or damage to their home. Suffice to say, it isn’t always a pleasant experience happening when they need to call...Read More

Q&A with Donna Josephson, Senior Vice President and Chief Marketing Officer of Corner Bakery, Part II

  • October 16 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 Donna Josephson is a senior vice president and chief marketing officer of Corner Bakery, a fast-casual restaurant, serving kitchen oriented, crafted breakfast, lunch dinners, and catering as well. Corner Bakery started as a small...Read More

TGI Fridays Works to Improve Rewards Program | Q&A with Ana Guzman, Director Of Loyalty And Customer Engagement at TGI Fridays, Part II

  • October 15 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

  As many restaurant chains worked to adapt to new food-service standards, the risk of losing loyal and engaged customers becomes even more heightened. Ana Guzman, director of loyalty and customer engagement at TGI Fridays, is working to...Read More

Q&A with Donna Josephson, Senior Vice President and Chief Marketing Officer of Corner Bakery, Part I

  • October 14 2020
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 Donna Josephson is a senior vice president and chief marketing officer of Corner Bakery, a fast-casual restaurant, serving kitchen oriented, crafted breakfast, lunch dinners, and catering as well. Corner Bakery started as a small...Read More

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