CONTENT GALLERY

The fast-moving consumer goods (FMCG) industry is swimming in data. Both manufacturers and retailers rely on multiple data sets to drive consumer engagement. Getting a handle on all of that data in order to create actionable insights often...Read More

“Service stations have a long history of loyalty programs. Having experimented with a number of options, we are delighted to be part of the Plenti loyalty coalition program.  We have a national brand and Plenti allows our customers to...Read More

CVS launched its ExtraCare loyalty program 15 years ago, but officials are not about to rest on their laurels. The highly successful loyalty program has helped CVS build and strengthen customer relationships, forge deeper customer engagement, and...Read More

“One of the advantages of being a global company with services in eighty different countries is when we’re looking at college students and the new generations coming in, we’re also pulling satisfaction and information data from...Read More

By putting the customer first, TD Bank is on a mission to prioritize the human element within the financial industry. This includes offering a customer experience that strives to earn trust, demonstrate respect and build relationships with each...Read More

Pegasystems is a software firm that specializes in the development of strategic application for sales, marketing, service, and operations. The company’s Pega lists as customers include many of the world’s...Read More

“Coming from high tech to tax and accounting I thought there may be no customer who is more conservative than tax and accounting people,” says Tobias Lee who started at Thomson Reuters 4 years ago as chief marketing officer of the tax...Read More

Long-term care (LTC) is a growing sector of the health care industry. Helping support the providers of this type care are many companies in related industries including pharmaceuticals. One such company is Pittsburgh-based Grane Rx. For almost two...Read More

The ATP World Tour is the top circuit for men’s professional tennis. It sponsors tournaments in over 60 countries and owns and operates the tour finale, the Barclays ATP World Tour Finals. It also has partnerships with the four major Grand...Read More

It used to be that air travel was largely the province of the affluent or business people. Today, thanks to low-cost carriers competing with established legacy airlines, traveling by plane is affordable for a much greater number of people.  ...Read More