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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Most businesses know the score. Even most first year business students are aware of the concept. In fact, because of its mention on hit prime time television shows such as NBC’s The Office, even mass audiences might be familiar with the...Read More
Ulta Beauty, better known simply as Ulta to legions of what the company calls “beauty enthusiasts,” its most loyal customers, continues to grow at a rapid pace. Adding about 100 store locations a year, the Chicago-based retailer...Read More
“Consumer preferences always evolve and change,” Mark Weinstein, Senior Vice President and Global Head of Loyalty and Partnerships for Hilton, tells Loyalty360. “They have for our existence and they will long past our lifetime...Read More
Acquiring and retaining brand loyalty now requires a bigger commitment by marketers to relate to customers in relevant and meaningful ways. Simply offering points for basic rewards does not have the cache or the allure it once held. Instead...Read More
Together, Wheaton World Wide Moving and Bekins Van Lines comprise the fourth largest van line group in the country. And throughout their combined histories that stretch back approximately 71 years and 125 years respectively, both Wheaton and...Read More
JetBlue has one mission: Inspire humanity. This philosophy resonates throughout the airline. With an active and vocal loyalty base, JetBlue keeps human interaction at the forefront of its customer experience management. Scott Resnick...Read More
As a leading publisher of women’s fiction, Harlequin pushes itself to be a trailblazer in the customer loyalty space. The rise of both digital engagement and ecommerce has already heralded the advent of ebooks and online purchasing, and...Read More
“Deliver the Epic Finish” is a singular mission that means so much to so many at The Finish Line. It permeates the entire company and instills critical employee engagement, as well as astonishing customer engagement, customer...Read More
In today’s market, few industries are changing rapidly or drastically as travel. While some travel agencies have been done in by the ease of independent booking brought about by mobile apps and online bookers like Hotels.com, Carlson...Read More
Global Hotel Alliance is always in tune with its loyalty marketing efforts, from its loyalty program to its laser customer-centric approach, and to leveraging insights from its Voice of the Customer program. Kristi Gole, Director of Loyalty...Read More
March 18,2024
March 11,2024
March 06,2024