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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
This is the second installment of our Q&A with Chris Giles, Chief Operating Officer for the Oakland Athletics. You can read part one here.
One topic of interest to Loyalty360 is customer conversion, in which first-time shoppers...Read More
As Loyalty360 has seen from discussions with its member representatives, employee engagement is linked to improved revenue growth, profit margins, and shareholder returns. It also tends to improve customer satisfaction and reduce absenteeism. For...Read More
Some brands have an innate purpose. For Tarte Cosmetics, the product and the purpose are one and the same. The company offers natural, environmentally friendly beauty and skincare products that are healthy for consumers. In recent years, Tarte has...Read More
The Oakland Athletics are taking an innovative approach to ticketing for the 2019 season. Instead of selling season tickets, the Athletics have implemented a membership program, “A’s Access.” For a monthly fee, members will get a...Read More
This is the second installment of our Q&A with Curt Garner, Chief Technology Officer for Chipotle. You can read Part I here.
How did you go about developing your program?
In a word, thoughtfully. It’s one of those things...Read More
Today, the QSR industry is more competitive than it has been at any point in history. Consumers looking for a fast, casual dining experience have a plethora of options to choose from: big chains, regional chains, local spots. They expect high...Read More
If there’s a brand that epitomizes the fast-casual restaurant vertical, it’s Chipotle Mexican Grill. After a decade-long fallow period following its founding in 1993, Chipotle blazed onto the national scene in the early 2000s and...Read More
This is the second installment of our Q&A with Jim Engel, Chief Operating Officer of Bavarian Inn. You can read the first part here.
How does a willfully old-world, geographically isolated brand approach loyalty?
That’s a...Read More
The Loyalty360 team has a special enthusiasm for niche brands, the ones that offer a particular service to a particular audience. It was a pleasure for us, then, to learn all about Bavarian Inn and how it has offered a special hospitality to the...Read More