Editors Note: This article orginally appeared December 23rd, 2016
Zappos already had a sterling reputation for customer experience when it launched its new loyalty program back in September, but the company sought to take it to the next level.
Loylaty360 caught up with Kedar Deshpande, director of marketing Zappos, who explained how the new program is working to further build the Zappos reputation for excellent customer service and experience.
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