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This is the second installment of Loyalty360’s Q&A with Tiffany Darden, Senior Marketing Manager for Sodexo. You can read the first installment here.
What does customer loyalty mean to you and your organization?
Loyalty marketing is a little tricky for Sodexo because providing food and facilities sometimes leaves us one step removed from the end user. When I say that, I mean that sometimes we’re not making all the decisions for our customers, but rather the....
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