l360Insider

Brands are firmly in the grip of a new digital age of technological complexity and social connectivity. In some ways this is presenting many new customer engagement opportunities. In other ways, however, it is presenting just as many challenges. Regardless of where one might be along this spectrum, all brands are being forced to figure out how to navigate this new marketing landscape.   This is changing the way brands and consumers interact with each other at a very fundamental level.....

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