Rite Aid Using Personalization to Provide Unique Customer Experiences
l360Insider

Since 1962, Rite Aid has been building its reputation as a trusted community drugstore. The brand offers pharmaceutical services, as well as a variety of healthcare and convenience products. The company, the third largest retail drugstore chain in America, recently made headlines for its announcement of a merger with Walgreens Boots Alliance, pending customary regulatory approvals, including antitrust review by the FTC.   As the healthcare industry continues to evolve in the face of....

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