Robert Passikoff is president of Brand Keys, a New York-based brand engagement and customer loyalty research consultancy that releases an annual survey of iconic American brands that identifies those brands that consumers believe best embody the value of “patriotism.”
Loyal360 CEO Mark Johnson spoke with Passikoff about the survey and its results. Read the article and video interview HERE.
Can you give us a little description of yourself and everything you do at Brand Keys?....