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Kevin FitzPatrick is the senior vice-president of digital and performance marketing at Ruby Tuesday, a chain of American casual restaurants founded in Knoxville, Tennessee known in part for its endless garden bar.
Loyalty360 CEO Mark Johnson met with Kevin FitzPatrick to discuss the brand’s 50th anniversary, its approach to the changing dining landscape, and how these changes have impacted brand loyalty.
Tell us a little more about yourself and your position at Ruby Tuesday....
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