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Dani Simpson is the Chief Marketing Officer of Blue Apron, a national meal kit delivery company, founded in 2012, with headquarters in New York City.
Loyalty360 CEO Mark Johnson met with Dani Simpson to discuss the brand's newly revamped marketing efforts and how changes in the dining landscape have impacted brand loyalty.
Dani, can you tell us a little more about yourself, your position at Blue Apron?
Simpson: My name is Dani Simpson and I am Blue Apron’s Chief Marketing....
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