Putting all the Pieces Together to Achieve Great CX (Part 1 of 2)

Banner Health is a nonprofit health care system based in Phoenix. It operates 28 hospitals as well as several specialized facilities throughout six states. It provides emergency and hospital care, hospice, long-term home care, outpatient surgery, labs, urgent care, rehabilitation services, pharmacies, pediatric, and primary care. CMO Angela Morehouse and her team face many challenges in bringing these pieces together, as well as those presented by outside market forces, which she....

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