Leveraging Empowered Employees for Deeper Engagement (Part Two)
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In Part One of “Passion Play: Leveraging Empowered Employees for Deeper Engagement,” Andy Moore, director of communications for Hwy 55 and Linh Peters, senior director of loyalty marketing & strategy, discussed employee engagement in their organizations.   The details of why the two companies have been so successful and leveraging employees to promote customer loyalty is detailed in Part Two. We pick up the conversation with Moore explaining how employee engagement....

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