Meineke Rewards Loyalty Program Generating Great Results

Since its launch in December, the Meineke Rewards program has been in overdrive, generating strong customer insights and perks for customers, making car care a little more bearable.     The goal of Meineke’s loyalty program is to achieve better understanding of customers, taking insights beyond vehicles by using data and advanced technology to truly understand consumer behavior. The evolution of Meineke’s customer relationship program will allow for greater....

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