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This is the second installment of our QA with Elizabeth Fettes, Vice President of Marketing and Brand Strategy for Premier Worldwide Marketing, the worldwide representatives for Karisma Hotels & Resorts, and Pam Erlichman, Chief Marketing Officer for Jebbit. You can read the first part here.
What are your recommendations for addressing personalization?
Fettes: It’s having those meaningful, in-depth conversations and making sure that there’s always a....
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