Dell EMC Lives and Breathes the Customer Journey (Part 2 of 2)

After the merger of Dell and EMC, the newly combined company wanted to focus on customer retention. This has been achieved with the formation of the newly created Chief Customer Office.   In Part One of our Q and A with Alan Mayer, Senior Vice President, Commercial Customer Advocacy and Michael Marchand, Global Director, Chief Customer Office−Commercial, Dell EMC, the two spoke with Loyalty360 about their organization's unique approach to CX. In Part Two, they discuss data....

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