Customer Engagement Shifts into High Gear with Allstate’s New Drivewise® App
l360Insider

Allstate is America’s largest publicly held personal lines insurer. The company was founded in 1931 and has grown to cover about 16 million homes. Allstate’s loyalty program, Allstate Rewards, allows customers to earn points by driving safely, and spend the points on items like gift cards, merchandise and local offers. The key to Allstate’s loyalty program is Drivewise mobile, an app that assesses driving behavior and offers points and cash rewards to drivers who stay....

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