Checkers and Rally’s Launch Rewards Program to ‘Keep It Simple’
l360Insider

When quick-service restaurant consumers began quickly changing their buying habits in early 2020, many of them scrambled to come up with ideas to meet customer requirements of contactless interactions and faster service. But at Checkers and Rally’s, the Tampa-based QSRs were already a step ahead with predominantly drive-thru only operations at their locations in 28 states. “We were founded on the idea of keeping it simple with burgers, fries, and a cola,&rdquo....

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