Loyalty360 Q&A with 7-Eleven on Leveraging Customer Feedback, Developing Digital On-Demand Delivery Strategies, and Delivering Frictionless Convenience

  • October 19 2023
  • Resource: In-Depth Exclusive

7-Eleven, the convenience store chain, has built an empire of retail locations across the globe. For nearly the past decade, 7-Eleven has developed its loyalty program, 7Rewards, to support and reward customers for their frequent visits. Designing...Read More

Hilton Traditions: Providing Loyalty Program Members with Best-in-Class Hospitality & Embracing Innovation

  • October 18 2023
  • Resource: In-Depth Exclusive

Hilton has a rich history, with over 100 years of hospitality experience. It all began in 1919 when Conrad Hilton entered the hotel business in Cisco, TX. Hilton, on his way to buy a bank, pivoted and instead bought the local hotel where he was...Read More

Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program

  • October 17 2023
  • Resource: In-Depth Exclusive

The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first humble location in the middle of the Iowa countryside has grown to 400 locations across 13 different...Read More

Loyalty360 Q&A: Domino’s on Improving Digital Experiences and Loyalty

  • October 16 2023
  • Resource: In-Depth Exclusive

Domino’s, the renowned pizza chain, has evolved into a nationwide icon, all thanks to its customers and their invaluable feedback. The steadfast commitment to nurturing customer loyalty has been an enduring principle for Domino’s, and...Read More

AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement

  • October 13 2023
  • Resource: In-Depth Exclusive

Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three decades, the Canadian program has pulled together over 300 brands and thousands of retailers and...Read More

Loyalty360 Q&A with Schnuck Markets on Customer Reward and Leveraging Technology To Adapt to Customer Expectations

  • October 11 2023
  • Resource: In-Depth Exclusive

Schnuck Markets, a family-owned grocery store chain, has successfully evolved into a regional brand based in the Midwestern United States, renowned for its affordability and exceptional customer service. By embracing forward-thinking business...Read More

Mad About Great Service: A Q&A with Teriyaki Madness on Using Integrated Technologies and Delivering an Exceptional Customer Experience

  • October 10 2023
  • Resource: In-Depth Exclusive

The concept that would eventually become Teriyaki Madness was conceived by two brothers, Rod and Alan Arreola, and their cousin, Eric Garma, while living in Seattle, WA. During college, the trio worked in local mom-and-pop shops and developed a...Read More

GNC Details Launch of the Newly Revamped myGNC Rewards Program

  • October 09 2023
  • Resource: In-Depth Exclusive

For over 87 years, GNC has been one of the most well-known names in its industry, providing health and wellness products and solutions to its customers. With years of experience, the brand’s focus on innovation has not slowed down in the...Read More

Loyalty360 Q&A: Taco Bell Brought Back Coin Drop to Gamify Its Loyalty Program with a Focus on Social Responsibility

  • October 05 2023
  • Resource: In-Depth Exclusive

Brands are vying for new advantages when it comes to customer loyalty, with digital engagement top of mind for many. In the highly competitive restaurant industry, it can take a lot of trial and error for brands to differentiate themselves from...Read More

Wings and Rings: Leveraging a New Website To Increase Customer Engagement

  • October 04 2023
  • Resource: In-Depth Exclusive

In 2004, Nader Masadeh, entrepreneur and wing lover, decided to take a leap of faith. Tired of the corporate grind and feeling unfulfilled in his executive role, he determined that if he was ever going to make a bold change and fulfill his dreams...Read More

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