Why Do Grocery Retailers Face Challenges With Their Loyalty Programs?

  • March 26 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

There are challenges associated with loyalty programs in every industry, but it appears there might be more facing grocery retailers. Loyalty360 talked to Eastwest Marketing Group CEO Lou Ramery about this intriguing topic.Can you talk about why...Read More

Driving Customer Loyalty in the Luxury Market

  • October 06 2017
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Driving customer loyalty is a challenge no matter the market. But, when it comes to the luxury market, are there different considerations? Loyalty360 talked to Eastwest Marketing Group CEO Lou Ramery about this intriguing topic.What challenges...Read More

7-Eleven Continues to Exhibit Branding Excellence in Sparking Customer Engagement

  • August 17 2016
  • Resource: Daily News
  • Steve Taggart, Loyalty360

For many companies, branding is about consistency: How things will look, what tone communications will carry, and how promotional efforts will be handled. For other brands, however, this positioning is the foundation upon which everything else is...Read More

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