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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for an undisclosed sum.According to SAP...Read More
New Mobile Apps for Retail Provide Access to Customer Loyalty Insights, Product Availability, Sales Patterns and Other Crucial Functions to Help Retailers Drive Sales and Improve Customer ServiceExtending its commitment to innovation in retail...Read More
CEM Requires Clear Strategy; Right ToolsEnabling a company’s Customer Experience Management Vision requires the right technology and the recognition that the entire organization needs to be involved, according to experts who discussed during...Read More
Today and in the future, loyalty is increasingly intertwined with CRM in ways very different than the original frequent flyer programs launched 30+ years ago. On Tuesday, July 24th at 1pm EDT, Bernard Chung, Senior Director, Solution...Read More
“One of the core tenants of effective loyalty programs is the ability to engage in and enhance the dialogue with the customer that enhances the customer service, experience and helps match expectations between the customer and the brand...Read More
Dyson's continual ability to think differently and to innovate has resulted in an ever increasing range of products with high levels of demand from customers across the globe. At the heart of Dyson's business growth is its customers; they...Read More
B2E and B2C Mobile Apps from SAP and Expansive Partner Ecosystem Increase Worker Efficiency, Enhance Consumer Experience and Enable Commerce TransactionsExtending its commitment to drive mobile innovation from the enterprise to consumers, SAP AG...Read More
Loyalty Experts Mark Johnson of Loyalty 360 and Vinay Iyer of SAP will discuss the changing dynamics of the loyalty marketplace on an upcoming 21st Century Business Series on Loyalty Strategy ManagementThe 21st Century Business Series...Read More
Global customers such as 3M and Optimal Solutions are seeing the results of a new sales-effectiveness approach with a cloud solution from SAP AG. Since the launch of the SAP® Sales OnDemand solution in mid-2011, a growing number of companies...Read More
WALLDORF, Germany, Feb. 14, 2012—SAP AG (NYSE: SAP) today announced it has been positioned by Gartner, Inc. in the Leaders quadrant of the Magic Quadrant for Marketing Resource Management (MRM) report.(1) SAP was recognized as a leader...Read More
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