NYC shoppers get showered with perks as small businesses turn to newfangled rewards

  • June 18 2012
  • Resource: Daily News
  • Phyllis Furman, New York Daily News

Sick of all those frayed “Buy ten, get one free” loyalty cards that are stuffing up your wallet? Toss 'em in the trash. Tech startups are looking to take the hard work out of loyalty and rewards programs for small businesses...Read More

Marketing Innovators Chooses CashStar to Power eGift Cards

  • June 18 2012
  • Resource: Daily News
  • CashStar

Customers will leverage a customizable and integrated B2B solution to offer eGift Card rewards from CashStar's broad retail network Marketing Innovators, one of the industry's leaders in full-service reward, recognition and incentive...Read More

Webinar Review: The Power of Promotion in Building Loyalty Programs

  • June 18 2012
  • Resource: Daily News
  • Loyalty 360

Loyalty 360 Hosted a Webinar Presented by IC Group that Showcased the Power of Promotions with Best Practices Applied to Loyalty and Rewards Programs IC Group’s Leigh Thornberry, Vice-President, Loyalty & Consumer Engagement and Anthony...Read More

UK Retailers Score Only Fair on Customer Satisfaction Index

  • June 15 2012
  • Resource: Daily News
  • Phillip Britt, Loyalty 360

“Despite the mantra that the customer is king the UK retailer and leisure industries are not spending enough time and effort understanding its customers or on training staff to meet their needs and expectations. In not doing so, they are...Read More

IHG Partners with the first club™ to bring Digital Rewards to Priority Club members instantly

  • June 15 2012
  • Resource: Daily News
  • Lynne Woehrle Stephenson, Loyalty 360

“We are a hotel loyalty program with many firsts and the new Digital Rewards offering continues this tradition,” said Don Berg, vice president, loyalty programs and partnerships, IHG. “Our innovation and partnerships are driven...Read More

East Coast to Hawaii Travel made simple with Codeshare between JetBlue and Hawaiian Airlines

  • June 15 2012
  • Resource: Daily News
  • Lynne Woehrle Stephenson, Loyalty 360

Frequent flyers of both JetBlue and Hawaiian Airlines are now able to Codeshare their frequent flyer points on both airlines.  This Codeshare was made possible by the expanding relationship between the two airlines. Constitutes of both...Read More

Cellit Introduces Retail Benchmark Report: an analysis of engagement from national retailers

  • June 15 2012
  • Resource: Daily News
  • Lynne Woehrle Stephenson, Loyalty 360

This month Cellit, the mobile marketing division of ePrize, released a Retail Benchmark Report outlining mobile marketing best practices for retailers to grow their SMS databases, retain loyal mobile subscribers, and drive in-store and online...Read More

Omnichannel Loyalty Promises Customer Engagement for Evolving Consumer Expectations

  • June 15 2012
  • Resource: Daily News
  • Kobie Marketing

Loyalty Marketing Leader Says Best Relationships Emerge at Beginning of Customer LifecycleKobie Marketing, a recognized leader in the loyalty marketing industry, has released a new whitepaper called Omnichannel Loyalty – Designing the...Read More

Loyalty Solution Design…Best Practices on the Road to Decision, Launch, or Revision

  • June 14 2012
  • Resource: Daily News
  • Loyalty 360

Loyalty 360 Hosts Webinar Presented by Maritz Loyalty Marketing to Showcase Best Practices and key considerations for anyone planning to build, change or exit a loyalty strategy Increasingly marketers are saying that they need to revise their...Read More

Use “Passbook” App to organize your Mobile Wallet

  • June 14 2012
  • Resource: Daily News
  • Lynne Woehrle Stephenson, Loyalty 360

Apple announces a new application that will work nicely with the Apple’s iOS mobile operating system.  The announcement came at Apple’s Worldwide Developers Conference which began Monday morning. The “Passbook” app...Read More

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