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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Workplace supply retailer Staples recently introduced its new loyalty program, Easy Rewards. The Framingham, Massachusetts-based office supply company designed the new program based on customer feedback and meeting evolving consumer needs.  ...Read More
Cabo Wabo Encourages Responsible Drinking as It Expands Partnership with NASCAR Tequila maker Cabo Wabo is expanding its NASCAR partnership for a second year to promote safe drinking. During this racing season, attendees 21+ years will have...Read More
The loyalty landscape for 2024 has been perceived as a challenging environment for many brands. Concerns about the economy combined with the ever-increasing high expectations of customers have fostered a climate in which many brands seek to...Read More
Bank of America and Starbucks recently announced a partnership to reward their customers with more benefits. Starbucks Rewards members can earn an additional star for every $2 spent, which can be used for free food, drinks, and merchandise at...Read More
SoFi Named Official NBA Banking Partner The National Basketball Association (NBA) and the online financial institution SoFi have announced a partnership designating SoFi as the official banking partner for the NBA, NBA 2K League, NBA G League...Read More
Lobsterfest is back, and Red Lobster has come up with a new way for guests to enjoy the tasty crustaceans. The Orlando, Florida-based restaurant chain is offering 10 limited-time lobster dishes and giving 150 guests across the U.S. a chance to...Read More
Yum! Brands and University of Louisville Unveil Accelerating Growth Training Program for Executives The University of Louisville and Yum! Brands are partnering to launch an “Accelerating Growth” program to educate operations...Read More
Tokens for Wins, DirectTV Rewards Customers for LoyaltyDirectTV has devised a unique way to engage and reward its consumers. The entertainment company kicked off its DIRECTV PERKS membership program with its “14 Days of Love” campaign....Read More
The iconic Empire State Building has partnered with loyalty platform Uptop to introduce an NFT-boosted Ambassador Program for its most devoted fans. The program launched on February 13 and is set to revolutionize the Observatory Experience for its...Read More
Content Creators Leveraged in Pacsun Collective Initiative Clothing retailer Pacsun is tapping into a diverse pool of content creators, engaging photographers, videographers, musicians, stylists, artists, and more to help the brand develop...Read More
March 18,2024
March 11,2024
March 06,2024