Pet Brands Amping Up Customer Loyalty Efforts

  • November 16 2022
  • Resource: Daily News

Pet brands are amping up customer loyalty efforts to keep ahead of the recession. Petco announced that it is expanding its Vital Care loyalty program to include hamsters, birds, and fish, among other small pets. Bark recently sent out an...Read More

Loyalty360 Reads: November 15: Sephora and DoorDash Partnership, PetSmart Donates $25,000 to Veterans, and More

  • November 15 2022
  • Resource: Daily News

Sephora Teams Up with DoorDash as first Beauty PartnerDoorDash is adding Sephora to its marketplace offerings, marking the delivery service’s first foray in high-end beauty amid an overall expansion into new product categories. The new...Read More

Brand switching – Where trade-downs are likely and how to keep your best customers buying

  • November 15 2022
  • Resource: Daily News
  • By Becky Eldredge, Vice President Commercial Loyalty, 84.51°

As inflation and supply chain issues have taken a toll on consumers this year, CPG brand loyalty has taken a beating of its own. And with continued uncertainty about where those external factors are headed, price and availability have become more...Read More

Proven Strategies Behind Building Successful Brand-to-Brand Partnerships

  • November 14 2022
  • Resource: Daily News
  • Mark Johnson, Loyalty360

Brand-to-brand partnerships are a significant area of interest for organizations looking at new ways to engage customers. However, it seems to be an area where there is either great success or great struggles for marketers. The way a brand...Read More

Loyalty360 Reads: November 14: IKEA Launches Social Fund, Food Lion’s Hunger Relief Campaign, and More

  • November 14 2022
  • Resource: Daily News

IKEA Launches Social Fund to Assist EmployeesIKEA is launching a $10 million social fund to help employees who are struggling with the economy. In addition, the retailer is offering larger staff discounts to support employees struggling to cope...Read More

Lowe’s and Wyndham Partner to Help Stranded Travelers

  • November 14 2022
  • Resource: Daily News

Lowe's and Wyndham Hotels & Resorts are teaming up to offer an unforgettable experience in an unlikely place: airport hotels. Lowe's will elevate the home away from home experience in select Wyndham hotel rooms near some of the nation&...Read More

Loyalty360 Reads: November 11: Antavo’s Next-Gen Loyalty Programs, PicoNFT’s Platform for Travel Brands, and More

  • November 11 2022
  • Resource: Daily News

Antavo Gives Rise to Next-Gen Omnichannel Loyalty ProgramsAntavo has successfully closed its Series A round at €10M, empowering the company to develop its best-in-class SaaS platform. The new investment will enable Antavo to continue...Read More

Panera Bread Unveils Hybrid Digital-Focused Format Location

  • November 11 2022
  • Resource: Daily News

Panera Bread unveiled a hybrid digital-focused format location in New York City as it targets expansion in city centers and nontraditional locations. The new urban store format is the first to combine elements of the Panera To Go unit with more...Read More

Loyalty360 Reads: November 10: Tropical Smoothie Café Fights Childhood Hunger, Trend in Self-Order Kiosks, and More

  • November 10 2022
  • Resource: Daily News

Tropical Smoothie Café Raises over $670K to Fight Childhood HungerTropical Smoothie Café kicked off a campaign to donate funds to No Kid Hungry in August and to date has raised more than $670K to help fight childhood hunger. The national...Read More

FEED U Launches Social Food-Gifting Platform

  • November 10 2022
  • Resource: Daily News

FEED U recently launched the first-of-its-kind social food-gifting platform that allows friends and family to send food to college students while earning valuable rewards. FEED U partners with local restaurants at college campuses and national...Read More

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