Loyalty360 Reads: Santo Spirits Launches Web3 Loyalty Program, Motel 6 And Studio 6 Partner with the Humane Society of the United States, and More

Santo Spirits Launches Web3 Loyalty Program

Santo Spirits, a premium spirit’s company founded by musician Sammy Hagar and chef Guy Fieri launches a new Web3 loyalty program in partnership with Trident3.

New members will receive a digital collectible that will reveal a reward when Santo Añejo, a new aged tequila, is introduced on June 15. The program also offers virtual tastings, autographed collectibles and more. For more details (click the press release)
Motel 6 And Studio 6 Partner with the Humane Society of the United States To Support Pet Owners In Need

Motel 6 has teamed up with the Humane society of the United States, along with Proud Sponsor of Pets™, to support the organization's More Than a Pet campaign.

The newly announced partnership works to raise awareness of the pet poverty crisis, provide financial solutions for struggling pet owners, and keep pets and their families together by increasing access to care and supplies.
"We're passionate about this partnership with the Humane Society of the United States that offers loving individuals support with pet ownership – no matter their budget," said Julie Arrowsmith, President and interim CEO of G6 Hospitality. For more details (click the press release).
Collectibles.com Raises $5M Seed Round to Launch the World's First Web3 Collector Community and Marketplace

Collectibles.com, who is building the world's first Web3 community and marketplace — powered by the Collectibles Protocol™ and blockchain integration, today announced its $5 million seed round, led by Blockchange Ventures.

Collectibles.com is poised to become the leading destination for the currently fragmented world of collecting, by providing practical tools, technology & resources that put the needs and preferences of collectors front and center.
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