Loyalty360 Reads: March 26 | Intuit Quickbooks Relaunches Loyalty Program; Chipotle Invests In Autonomous Delivery Company; and More

Intuit Quickbooks Relaunches Loyalty Program
Accountantsdaily.com say the ProAdvisor Program, a free loyalty program available to all QuickBooks Online Accountant subscribers, will now provide users with tiered access to free access to QuickBooks Tax, advanced payroll features, and discounted access to all Karbon implementation and support services.

The benefits program was first launched in 2015, before a tiered system was introduced in 2019, allowing subscribers to unlock more benefits by earning more points for adding clients or achieving certification. Intuit QuickBooks head of adviser strategy Megan Woods said the relaunch comes after consultation with users on benefits and features that would support them.
 
Chipotle Invests In Leading Autonomous Delivery Company, Nuro
Chipotle Mexican Grill announced that it has invested in Nuro, a leader in autonomous delivery, as part of their Series C funding round. Nuro uses robotics in their fleet of on-road, occupantless and autonomous vehicles to deliver everyday consumer goods. This is the first significant investment in a third-party technology company the organization has made since Chairman and Chief Executive Officer Brian Niccol took the helm in 2018.  

Expanding access and convenience through Chipotle's digital ecosystem is a strategic priority for the company. Chipotle's digital business grew over 174% year over year in 2020, with about half of the digital sales coming from delivery. Early investments in digital innovation have provided a competitive advantage operationally with digital kitchens and the brand's Chipotlanes. Now the organization is exploring disruptive opportunities outside of traditional third-party partnerships.
 
Dunkin' Rolls out 'Free Donut Wednesdays'
Thanks to Dunkin’, people may start thinking of Wednesday as the new Friday. The brand today announced the launch of Free Donut Wednesdays to help DD Perks members sprinkle some sweetness into the middle of their week with a free donut.

Beginning March 24, and on each Wednesday through April 21, DD Perks members can enjoy one free classic donut with the purchase of any beverage at participating Dunkin’ restaurants nationwide. On Free Donut Wednesdays, members can enjoy favorite donut flavors like Strawberry Frosted with Sprinkles, Glazed, Boston Kreme, or Double Chocolate.
 
T-Mobile Tuesdays Coming to Metro by T-Mobile with Free MLB.TV
T-Mobile announced it is bringing T-Mobile Tuesdays — and the almost $1,000 of extra value it delivers every year — to all Metro by T-Mobile customers.

Starting now, and every week, millions of Metro by T-Mobile customers can get thanked with free stuff and exclusive offers from some of today’s most popular brands, like Pandora, Dunkin’, Popeyes, Shell, Redbox, Booking.com and more, just for being a part of the T-Mobile family. And the Un-carrier is the first and only wireless company to recognize and thank customers every week across postpaid AND prepaid brands!
 
Eagle Eye, Neptune Retail Solutions Enable a Better Digital Experience for Southeastern Grocers' Shoppers
Eagle Eye Solutions has partnered with Neptune Retail Solutions in building a connected omnichannel ecosystem for Southeastern Grocers, one of the largest conventional supermarket companies in the U.S.

In partnership with Southeastern Grocers, those offers will be further personalized through Eagle Eye. The process will yield more than 200 million combined digital offers, coupons, and recommendation variations each month when fully integrated. Promotions are automatically loaded-to-card directly into customers' SEG Rewards loyalty accounts and are redeemable at checkout.
 

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