Loyalty360 Reads: June 21: REI and Hipcamp Partner with Sweepstakes, Return of Amazon Prime Day Savings, and More

REI and Hipcamp Partner with Sweepstakes
REI and Hipcamp announced the #SaveASpot sweepstakes, a summer-long campaign to award immersive, outdoor experiences to campers nationwide. Winners will receive an overnight stay at one of five Hipcamp sites outfitted with REI gear. Gear provided will be available to purchase with scan of onsite QR code.

Said Hipcamp Head of Partnerships Kristen Vasan, “We see an opportunity to create more magical experiences by surprising and delighting Hipcampers with gear and amenities that will make their trip unforgettable. We’re thrilled to collaborate with REI by delivering some of the most popular outdoor gear to campers at our one-of-a-kind Hipcamp sites.”

Amazon Prime Day Returns
Amazon’s annual Prime Day event is back, and for the first time will be offered in Poland and Sweden. New deals will go live throughout Prime Day, offering savings on products across categories, including from Customers’ Most Loved, Internet Famous, and a selection of Climate Pledge Friendly products.

Members can earn credit to put toward their Prime Day purchases, receive custom product recommendations, and set up deal notifications and reminders to get ready. Amazon is also offering an exclusive gaming experience just for Prime members to celebrate before Prime Day. 

Wendy’s Expands in the Virtual Metaverse
Wendy’s has expanded its Wendyverse virtual reality offerings on Meta’s Horizon Worlds with a breakfast realm, adding Sunrise City to the game platform. Wendy’s customers with a Quest 2 can explore the three-dimensional world on the virtual reality platform, which includes a breakfast-themed obstacle course. 

As part of the expansion, Wendy’s is offering a free breakfast sandwich through its smartphone app with a purchase, or it can be claimed online at wendyverse.com.
 

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