Loyalty360 Reads: January 7 | Duncan Hines Launches New Line of Baking Kits; Babybel Debuts the First Range of Functional Snacks; and More

Duncan Hines Launches New Line of EPIC Baking Kits
Inspired by bakeries, social media and baking influencers, Duncan Hines, a brand of Conagra Brands, Inc., is launching a collection of fun, colorful and totally over the top baking kits, perfect to make at home with your family.  Duncan Hines EPIC Baking Kits come in five delicious flavors: Fruity PEBBLES Cake Kit, Salted Caramel Brownie Kit, S'mores Brownie Kit, Cookies & Cream Cookie Kit and Cookie Dough Cookie Kit. These easy-to-make desserts are made in four easy steps to help you bake up the fun.

"People are discovering the joy of baking like never before. Duncan Hines is excited to provide a fun new platform of offerings inspired by the amazing sweet treats we see on social media and in our favorite bakeries," said Erin Tamm, Duncan Hines senior brand manager. "Our new EPIC Baking Kits are over-the-top delicious, social media worthy and fun to make with just 4 easy steps!"
 
Babybel Launches the First Range of Functional Snacks in the Category
Babybel will introduce a new range of functional dairy snacks this month available in two varieties, Babybel Plus+ Probiotic and Babybel Plus+ Vitamins.

"We're excited to plus up the goodness of Babybel with an extension that offers families an easy way to get the added nutrients they are looking for in the same playful format they love," said Melanie Nemoy, Babybel USA Brand Director. "Both variants also provide a good source of calcium and protein, contributing further to the small ways consumers can support their overall wellness this year." Like all Babybel products, Babybel Plus+ also contains no artificial preservatives, colors or flavors.
 
Alani Nu Launches 'Self' Beauty Line
Alani Nu, a premium supplement and wellness brand, today announced the launch of SELF, a new curated line of high-quality products that define beauty from within. The first product off the line is the much-anticipated Balance Powder.

"Balance catapulted Alani Nu into the wellness market, garnering more than 10,000 incredible reviews and millions of units sold," said Katy Hearn, Alani Nu founder. "Ever since we first launched Balance, our customers have been asking for a powder form and we're so excited to deliver that as the first product in our SELF line."
As the flagship product of SELF, Balance Powder promotes brighter skin, clear complexion, and hormonal balance, empowering individuals to look – and feel – their best. The powder is available in the customer-favorite Rainbow Candy flavor.
 
Denny's Celebrates with Free Stack of Pancakes and Free Delivery Through January 18
Denny's is celebrating the start of a new year and the feeling of finally being free from 2020 with free delivery and a free two-stack of pancakes on all orders made at dennys.com or the Denny's app through January 18.
To score a free stack of fluffy buttermilk pancakes and free delivery through January 18, make a qualifying purchase of $5 or more on dennys.com or the Denny's mobile app, no code required at checkout. For more information, please visit www.dennys.com.
 
On The Border Announces International Retail Partnership with JRW Inc.
On The Border Mexican Grill & Cantina announced it has signed an agreement with its current Korea-based franchisee JRW Inc. as exclusive licensee of its retail products in Asian markets. The licensee deal includes the use of On The Border trademarks in the manufacturing, sale and distribution of snack and meal-kit products, frozen home meal replacements and dressings in South Korea, Malaysia, Singapore, Indonesia, Thailand and Vietnam.

"Our current success in South Korea and the growing appetite for Mexican cuisine in Asia, makes it the ideal market for international expansion for On the Border," said Tim Ward, CEO of On The Border. "Partnering with JRW is the key to our success because we can leverage their expertise in the Asian retail segment and rely on their extensive brand knowledge as long-time operators of On The Border restaurants."
 

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