Loyalty Reads: Pacsun Expands Resale Platform PS Reserve, Epic Games Launches First Rewards Program, and More

Pacsun Expands Resale Platform PS Reserve 

Pacsun expanded its PS Reserve resale operation through a second location in Los Angeles, CA. The customer-curated resell platform was created in partnership with The Magnolia Park owner and CEO Miki Guerra. 

Alongside the new location launch, Pacsun and Guerra unveiled their “Peace & Water” collection by Miki and New Era Cap. The headwear styles celebrate Los Angeles with vibrant colors and the LA logo. Pacsun held a launch celebration at its Glendale Galleria store, showcasing a limited stock of the Peace & Water collection. 


Epic Games Launches First Rewards Program 

Epic Games launched its first customer loyalty program — Epic Rewards. The new program will give members 5% back in rewards points on eligible purchases made on the Epic Game Store. 

Epic Games account holders are automatically enrolled in the new program with their first purchase. The Epic Rewards program will also allow members to combine their rewards redemption with other discounts and offers, increasing savings for members. 


HOYA Vision Care Canada Announces Loyalty Program for Eye Care Providers 

HOYA Vision Care — an ophthalmic lens technology leader — announced its first loyalty program designed to meet and exceed the professional needs of independent eye care providers. The Visionary Insiders program offers tools, benefits, and rewards through a three-tier structure: Insider, Pro, and Elite. 

The point-based tiers offer: 

  • Insider – Receive Rewards on eligible HOYA products and access to HOYA product and technology training modules 

  • Pro – Reward multipliers on eligible HOYA products, personalized lab tours, ECP Locator listing, preferred pricing on additional services, and all the benefits of the Insider level plus more 

  • Elite – Additional reward multipliers on eligible HOYA products, multi-pair extension, myopia clinic consultation, and all the benefits of the Insider and Pro levels plus more 


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