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Grubhub is revamping its loyalty program to reward frequent customers. In honor of the relaunch of Grubhub+, the delivery service is doubling down on savings, rewards and unique experiences for diners. This loyalty subscription program gives members access to unlimited $0 delivery fees on eligible restaurants and convenience orders over $12. New benefits for eligible orders include lower service fees and a 5% credit back on pickup orders.
Expected over the next few months, members will be able to receive additional benefits to help them celebrate milestones with rewards, month-long member savings and new Grubhub+ offers, including the Fuel Rewards program at Shell. Through this new collaboration, Grubhub+ members will receive Gold Status in the Fuel Rewards program at Shell, saving them 5 cents per gallon on every fill-up when they sign up or link to their Fuel Rewards account.
"We continually gather feedback from our diners, and they've told us they want more value from their subscription programs. That's exactly what we've offered with the relaunch of Grubhub+," said Launika Raykar, vice president, loyalty, customer engagement and partnerships at Grubhub. "We took the best features from the original Grubhub+ program and our previous pilot programs to drive measurable value and tangible savings for members."
Grubhub+ members are highly engaged and frequently shop with the app, using their membership and $0 delivery fees to order more than just restaurant meals, including convenience store items. Since merchants receive more orders, delivery partners have more opportunities available.
In addition to Grubhub's new Fuel Rewards offer, Grubhub+ members can enjoy rewards for popular brands including Amazon Prime, Bank of America and Lyft to provide additional value to customers. Shoppers can learn more about the Grubhub+ program and stay up to date on the latest Grubhub news, visit here.
Read More on Loyalty360:
Grubhub Partners with Homewood Suites by Hilton on Food Delivery at U.S. Hotels
Outback’s Bloomin’ Brands Expands All Concepts to Grubhub
Grubhub Teams Up with Bank of America for Free Grubhub+ Membership
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