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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Most people who have heard of FICO know that it is a company based in San Jose, California that focuses on credit scoring services. What people don’t know is that it offers comprehensive data analytics and software applications as well. Over...Read More
Women Reluctant to Share Geolocation Data
Customer data drives loyalty, as it enables personalization. Generally, consumers have indicated a willingness to provide personal information, if it leads to a better customer experience. A new...Read More
Infor has announced the launch of their new loyalty program Infor Loyalty, which will work for retailers to better track customer purchases, social media mentions, survey activity, and more. The offering will be powered by CrowdTwist, a New York...Read More
Starbucks Coffee Company has announced the expansion of its successful Starbucks Delivers pilot to an additional six cities across the United States. The expansion, in partnership with Uber Eats, began in San Francisco, and following an initial...Read More
Planet Home Lending Partners with National Forest Foundation
Planet Home Lending, a national mortgage lender and servicer, has partnered with the National Forest Foundation in a project that helps define the company’s brand while...Read More
Apparel retailer bebe has announced an enhanced loyalty program to accompany its new online story. The program, clubbebe, will feature four tiers ranging from “member” to “icon” and will reward customers with $10 for every ...Read More
Retail giant Kroger has announced a new partnership with Microsoft, which aims to improve customer experience by employing the technology company’s popular cloud-based platform Microsoft Azure. Through the partnership, Kroger hopes to create...Read More
New Survey Data on Americans’ Attitudes towards Cybercrime Published
ERP Maestro, provider of automated and cloud-based controls for access, security, and GRC, has released “The Inevitability of Cybercrime,” a report...Read More
Loyal~n~Save is a loyalty platform offered by FasTrax Solutions, a company that specializes in retail POS, warehouse management systems, and digital marketing solutions. The platform is designed to help retailers boost customer engagement by...Read More
On November 30 2018, Marriott announced that it had experienced one of the largest security breaches in history. Hackers had stolen the personal information of approximately 500 million guests of its Starwood brand, dating back to 2014.