5 Ways to Make Your Fans More Loyal

  • October 19 2011
  • Resource: Loyalty Today

Last month Matt Kates (Vice President of Strategic Services) wrote an article for Loyalty 360 in the September issue of Loyalty Management Magazine. He takes a look at the challenge facing brands to keep consumers engaged after the ‘Like...Read More

Learn More About Your Favorite Frequent Flyer Programs Through Blogs!

  • October 19 2011
  • Resource: Loyalty Today

Most of us (up to 92%, according to a recent survey we conducted), subscribe to frequent flyer program emails, but have you taken the time to check out your loyalty program’s blog? One of the best ways to stay in the loop with what’s...Read More

Sweat the details Up Front; Save Time, Money, Effort and Embarrassment Later

  • October 19 2011
  • Resource: Loyalty Today

In the data processing world mistakes happen.  It’s just a fact of doing business.  Knowing that, implementing a quality control (QC) procedure is a must. Volumes can be written about QC.  Here are a few highlights from our...Read More

How to Get Attendees Talking!

  • October 19 2011
  • Resource: Loyalty Today

I realize I've written about this before - the importance of dialogue among attendees during meetings - but once again I've seen the positive results first hand.  I just returned from a very successful  Executive...Read More

Recognition Is Not a Game

  • October 18 2011
  • Resource: Loyalty Today

There’s not much argument around the fact that recognition of employees, from managers and between peers is a good thing.  The question of the day is how to make it meaningful, relevant, and ultimately impactful to driving business...Read More

Rounding for Business

  • October 18 2011
  • Resource: Loyalty Today

Rounding…Proactively, engaging, listening to, communicating with, building relationships with and supporting your most important asset (your employees). ~ Studer Group The phrase “making the rounds,” also known as &ldquo...Read More

Survey: Halloween Season Set to Scare up $6.8 Billion

  • October 18 2011
  • Resource: Loyalty Today

While Halloween is all about reveling in the macabre, there’s nothing scary about the $6.86 billion consumers plan to spend on the 2011 Halloween season. This spook-tacular figure comes from National Retail Federation’s (NRF) 2011...Read More

US Bank FlexPerks Thrives On Data

  • October 17 2011
  • Resource: Loyalty Today

The ATPS/Cobrand conference held last week in Toronto offered both new and old to anyone in attendance. The old was delivered in the form of history as Steven Grosvald, the virtual Godfather of frequent flyer programs, shared tales of how he and...Read More

The Five Ts of Customer Delight

  • October 17 2011
  • Resource: Loyalty Today

It’s not always enough to just get the job done – it requires personal attention to the customer to make them feel you’re trustworthy. With that in mind, Safelite technicians are encouraged to follow “The Five Ts”:...Read More

The Return of the Membership Fee

  • October 14 2011
  • Resource: Loyalty Today

As an industry, we can all agree that whether fee-based or free, loyalty programs are a win-win for both the consumer and the business.  Program members reap benefits in return for their patronage. Program sponsors get to keep customers and...Read More

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