Loyalty Program Compliance with Data Security & Privacy Regulations

  • November 07 2022
  • Resource: Loyalty Today
  • The Brierley Team

Data security and customer privacy are critical parts of every successful customer loyalty solution. Recent privacy laws and regulations reflect how individuals value their personal data and online privacy. It’s vital those...Read More

Finding The Right Partner For Your Customer Loyalty and Revenue Needs

  • November 04 2022
  • Resource: Loyalty Today
  • The Arrivia Team

Of all the consumer-facing businesses and organizations with a travel loyalty program in place, few have built those programs from scratch using internal resources. The rest, at some point or another, identified a partner that could help them...Read More

Ways to Reward Loyalty Program Members

  • November 03 2022
  • Resource: Loyalty Today
  • The Bakkt Team

Some historians date the first loyalty programs all the way back to Ancient Egypt, where wooden tokens were exchanged for rewards like beer and bread. Flash forward 5,000 years, and these programs are still as popular as ever. However, they never...Read More

Zero-Party Data and Privacy in Loyalty Marketing

  • November 02 2022
  • Resource: Loyalty Today
  • The Brierley Team

Collecting zero-party data through loyalty programs is the future of digital marketing. More than ever, customers value their online privacy and the protection of personal information they share with brands. Third-party cookies, traditionally...Read More

Boost your Loyalty Program with a Successful Referral Program

  • November 01 2022
  • Resource: Loyalty Today
  • The Comarch Team

In today’s world, companies are constantly working to build brand awareness as they compete for consumers’ attention. There are many avenues to market your business to customers, but some measures are more effective...Read More

Six Key Components of a Travel Loyalty Program and How to Optimize Them

  • November 01 2022
  • Resource: Loyalty Today
  • The Arrivia Team

Travel loyalty programs have a rich history and remain incredibly popular among consumers. And there is a full spectrum of travel loyalty programs currently in the market, with some functioning like full-service travel agencies with sophisticated...Read More

Mission: Loyalty – The Trailer Is Here…

  • October 30 2022
  • Resource: Loyalty Today
  • Jessica Mizerak, Antavo

Hello, I’m Secret Agent Jess… but you can just call me Jess. I joined Antavo back in 2016 and have been writing about loyalty for a long time. I’ve even been in a few videos! You might have seen some of my blog posts...Read More

From the Mailbag: 'How Many TiiCKER Perks can I Redeem?'

  • October 30 2022
  • Resource: Loyalty Today
  • Robert Kirkbride, Tiicker

When retail investors discover TiiCKER, some have questions about how stock perks work. So the editorial team thought it would be worthwhile to dig into our mailbag and answer some common questions about TiiCKER. Periodically, we will answer these...Read More

Why an Integrated Strategy is Key to Moments Marketing

  • October 28 2022
  • Resource: Loyalty Today
  • The Group FiO Team

Without getting too philosophical, there’s no denying that mobile devices have redefined our lives and our expectations. Today we get what we want, whenever and wherever we want it simply by looking at the device in the palm of our hands...Read More

The Ultimate Loyalty Rewards Handbook

  • October 27 2022
  • Resource: Loyalty Today
  • Barbara Kekes-Szabo, Antavo

Coming up with loyalty rewards for your membership program is such an exciting time for your company. All the brainstorming, all the crazy ideas! It really brings out your team’s creativity, don’t you agree? Unfortunately, reward...Read More

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