CONTENT GALLERY

?Healthcare was one of five sectors looked in the Pleased to Meet You research (the other four were Banking, Supermarkets, Soft Drinks, and Mobile). In the UK the majority of healthcare is publicly funded, and so healthcare was chosen to as a...Read More

Gartner likes to publish the Top 25 Supply Chains every year. Unfortunately, there’s one supply chain the esteemed analyst firm continues to overlook. And it just so happens to be the greatest supply chain success story of all time. I...Read More

I’m a fan of Marketing Charts. I get their update everyday, with cool charts and facts from the world of marketing. Today’s top chart caught my eye. It struck me as funny that a survey could claim more consumers are “loyal...Read More

Kobie decided it should do a quick survey of the most notable QSR loyalty programs in the market and our first post examining Panera Bread’s MyPaneracan be found here. In our previous blog, we mentioned the increasing number of QSR...Read More

To the casual observer, Loyalty Marketing has progressed from ground-breaking concept to “table stakes” over the past decade. The programs are seemingly everywhere and with the proliferation of social media tools and new payment...Read More

In this new world, the bottom of line of business isn’t profits but rather customer delight, i.e. the provision of a continuous stream of additional value to customers and delivering it sooner. As a result of epochal shift of power in the...Read More

Let’s face it. Spending time with customers strengthens relationships and strong relationships lead to loyalty. And there’s no better way to add value to the time you spend with your clients than during an Advisory Board meeting...Read More

In 2009, Safelite began its first national television advertising campaign and the phone volume reached unprecedented levels. The call patterns from the campaign required all CSR stations to be filled and our parking lots between the existing...Read More

When the IT boss won’t invest in tools that empower workers and boost their productivity, is it time to raise your voice? When mobile tools are treated as ‘executive jewelry’ available only to corner office-types, doesn&rsquo...Read More

With all the excitement about making loyalty “social”, it’s easy to blend concepts like Mobile Applications and Location Based Services (LBS) together.  For the record, the two are closely linked and both depend on a GPS...Read More