The Impact Loyalty Marketing Has on Customer Acquisition and Retention

  • September 23 2022
  • Resource: Loyalty Today
  • The Arrivia Team

Brands are continuously looking to grow their loyalty programs and improve customer retention. However, many loyalty programs fail to deliver the rewards and benefits that customers desire and value. According to our recent survey on the...Read More

Using Customer Preferences to Create a Better Customer Experience

  • May 02 2019
  • Loyalty Management: Articles
  • Matt Brown, VP of Product at Voxbone

The ability to deliver a great customer experience can go a long way towards separating your business from other competitors in your market space. A 2017 survey from Gartner showed that 81% of companies were looking to compete directly on that...Read More

How Travel Benefits and Rewards Boost Wellness and Employee Retention

  • September 22 2022
  • Resource: Loyalty Today
  • The Arrivia Team

Employees are looking for work-sponsored benefits that align with their personal and professional goals and provide a pathway to better work-life balance. With more HR executives and people leaders focused on employees’ mental health and...Read More

If You Only Remember One Thing – Test and Retest For Superior Customer Experience

  • April 02 2019
  • Loyalty Management: Articles
  • Rob Maille, Head of Customer Experience and Strategy, CommerceCX

Consumer expectations are higher than ever before, and the importance of a strong customer experience is morphing into a highly personalized, highly demanding landscape. With the rise of technology and big data, personalization offers brands a...Read More

Why Cruise Travel is Gaining Momentum in Loyalty Programs

  • September 20 2022
  • Resource: Loyalty Today
  • The Arrivia Team

Consumers’ continued interest and increasing demand for cruise travel is likely to continue as many cruise lines lift their testing and vaccination requirements. For companies offering cruise as a redemption or booking option within their...Read More

Three Loyalty Predictions from Oracle

  • April 02 2019
  • Loyalty Management: Articles
  • Peter Mills | Loyalty360

Companies have begun to create new, non-traditional roles. Positions like “Chief Customer Officer” are being added to companies across a multitude of industries. In addition, subscription services have entered the retail space and are...Read More

Creating Rewarding Experiences Through Travel

  • September 14 2022
  • Resource: Loyalty Today
  • The Arrivia Team

To say the US credit card market is crowded is a dramatic understatement. Nearly every financial institution offers a credit card product, as do an increasing number of merchants, fintech companies and non-traditional lenders. Most American...Read More

3 Benefits of Subscription-Based Loyalty Programs

  • April 02 2019
  • Loyalty Management: Articles
  • Tad Fordyce, Epsilon

There’s been a lot of discussions around subscription-based loyalty programs and if brands should incorporate the model into their existing customer experience strategy. For brands thinking about offering a subscription-based program –...Read More

Supply-Chain Problems = Loyalty Opportunities

  • September 14 2022
  • Resource: Loyalty Today
  • Warren Wiens, The Lacek Group

For the past two years, supply-chain issues have frustrated suppliers and consumers alike. In October 2021, Adobe reported that out-of-stock messages were up 250% from prepandemic levels, and supply-chain volatility is expected to persist into...Read More

How a Subscription Box Company Can Increase Profits by Utilizing Social Media

  • April 02 2019
  • Loyalty Management: Articles
  • Jonathan Beskin

When subscription boxes first entered the marketplace, they quickly became a major hit. With what seems to many like overnight success, the subscription box method began to trend due to their themes and overall value.  One of the value points...Read More

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