The 9 Premium Loyalty Stats That Every Retailer Needs to Know

  • October 18 2022
  • Resource: Loyalty Today
  • Paul Wolfer, Clarus Commerce

Premium loyalty programs have become more common in recent years and are an attractive asset for any brand.   And these stats shine a light on the growing popularity of premium loyalty.  People have been paying to be...Read More

Onboarding Strategies to Make a Lasting Impression

  • October 17 2022
  • Resource: Loyalty Today
  • Connie Sisco and Bindu Gupta, ICF Next

You know the old adage about never getting a second chance to make a first impression? The same is true when you connect with a customer for the first time. However, an effective onboarding strategy provides the opportunity to reinforce, or...Read More

What is Zero-party Data and Why Will it Become so Important?

  • October 17 2022
  • Resource: Loyalty Today
  • The Comarch Team

What is zero-party data?Data is being collected on individuals and exchanged everyday between systems and third parties, but soon the tools to collect this data are radically changing.  In order to understand why...Read More

Shareholder Rewards Come in a Variety of Forms and from Many of Your Favorite Companies

  • October 14 2022
  • Resource: Loyalty Today
  • Chris Tromp, Tiicker

Shareholder rewards or shareholder perks are benefits, you, as a retail investor can earn for holding shares of a company. Shareholder rewards should not be confused with dividends. Instead, they are perks that can be redeemed by individual...Read More

What is the Difference Between Zero Party Data and First Party Data and Why it Matters

  • October 14 2022
  • Resource: Loyalty Today
  • Jordan Ben, Vesta

Few people associate the word “party” with data, but for marketers, it’s all we can talk about these days. Data is critical in ensuring we can be effective at our jobs. Without it, we’re driving blind...Read More

Spotlight: Client Loyalty Programs

  • October 13 2022
  • Resource: Loyalty Today
  • Brittney Zelniker, Clutch

Want to know what makes a Loyalty Program unique? Our clients have lots of answers to that question. Check out some program highlights below! RetailBurton        Burton’s global, multi currency, multi...Read More

The New Consumer Loyalty Landscape: Transcending Consumer Expectations

  • October 13 2022
  • Resource: Loyalty Today
  • Bobby Stephens, Deloitte

Insights on building today’s leading loyalty programsCustomers have higher expectations than ever and companies must deliver more to earn and build loyalty. Our research provides insight into the specific loyalty drivers that programs need...Read More

4 Perks Loyalty Programs Provide For Lotteries

  • October 12 2022
  • Resource: Loyalty Today
  • Kimberly Lyons, Brandmovers

Not many people might associate loyalty and lottery programs together. But in reality lotteries can benefit significantly from establishing loyalty programs for their player bases. Loyalty programs come with a number of benefits and features that...Read More

How Are You Going to Deliver Your Crypto Strategy?

  • October 12 2022
  • Resource: Loyalty Today
  • The Bakkt Team

Your customers have heard about cryptocurrency in the news. They're intrigued, yet perhaps cautious. They could use your trusted brand to help them connect to this exciting new financial world.Could it be your brand?Bakkt's report...Read More

Creating a Travel Rewards Program in 2022: 7 Tips to Follow

  • October 11 2022
  • Resource: Loyalty Today
  • Andy Nemes, Antavo

It’s hard to argue, but no vertical has been hit as hard by the Covid-19 pandemic as the travel industry. Compared to 2019, there have been more than 1 billion fewer international arrivals, prompting many railway companies and airlines...Read More

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