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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
It’s hard to believe it’s been six months since COVID-19 took center stage in our lives (although some days it feels like it’s been years, right?). Since March we’ve been tracking consumer opinion and brand sentiment from...Read More
The following article was originally published in Adweek here The novel coronavirus pandemic has ravaged many retailers in the U.S., leaving some legacy organizations announcing bankruptcies and others reeling from layoffs.However, some...Read More
The COVID-19 crisis abruptly changed our buying behaviors and attitudes as we adjusted to new routines. With many areas of the country seeing a lift in restrictions, Social Media Link asked 5,800 consumers as part of our ongoing research series...Read More
In this rapidly changing environment, opinions, attitudes, and behaviors are evolving almost daily. Social Media Link has tapped our direct access to millions of consumers to keep a pulse on consumer sentiment throughout the COVID-19 crisis. Our...Read More
Social Media Link has tapped our direct access to millions of consumers to gather real-time sentiment in this fast-moving crisis. The below highlights reflect the first wave of an evolving data project dedicated to helping the marketing community...Read More
Navigating the COVID-19 crisis is uncharted territory for everyone. Companies are drastically changing their operations as cities and states respond to the outbreak. Many Americans find themselves sheltering in place and millions are working from...Read More
Throughout our series on predictions for the 2020s, we’ve covered a number of important topics marketers should pay attention to. From transparency to experiences to website evolution, loyalty-building and...Read More
Last week, we covered why brand loyalty in the future will be achieved through shared values and new understandings, in addition to our other predictions highlighting transparency, experiences and personalized...Read More
In our content series about how marketers can prepare for the 2020s, we’ve talked about making transparency a huge priority, making “experiences” the new “content” and evolving your website to be a ...Read More
Our content series about the six trends marketers should prepare for in the 2020s continues. We’ve talked about making transparency a huge priority and creating immersive consumer experiences. Today we’re focusing on how...Read More