Putting Video to Work Across the Customer Lifecycle

  • February 01 2018
  • Loyalty Management: Articles
  • Lisa Clark

Most businesses recognize the compelling role that content can play in delivering a satisfying customer experience, especially as more and more of the buyer journey takes place through digital channels. But key to any successful and engaging...Read More

Creating More Relevant Customer Experiences: The New Role of Interactive Video

  • October 02 2017
  • Loyalty Management: Articles
  • Lisa Clark

Customers today take a vastly different journey in their product purchases than in past years. As more than 70% of the decision-making process is often completed online before a buyer even contacts a sales person, power has shifted to the consumer...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?