Millennial Loyalty by Life Stage

  • August 01 2016
  • Loyalty Management: Articles
  • Aimee Koontz

For several years, millennials have been the “buzz” generation, as every segment of business seeks to better understand what motivates (or demotivates) a millennial. Now that they are officially the largest living generation, the...Read More

For Retailers, Class is Almost Back in Session

  • July 29 2016
  • Resource: Loyalty Today
  • Melody Gintert

The back-to-school craze is about to begin, kicking off a long season of shopping that lasts through the holidays. As predicted in Back To School: Your Lesson Plan For A Successful 2016, retailers are launching back-to-school campaigns earlier...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?